The fees you set years ago are worth less every month you leave them

Most private practitioners set fees based on what felt reasonable at the start and never revisit them. Inflation, market movement, and scope expansion all erode the real value of a static fee schedule.

• The primary root cause is a lack of systematic and regular fee review processes within private healthcare practices.
• This often stems from a combination of inertia, a focus on clinical rather than commercial aspects, and a lack of readily available benchmarking data.
• Additionally, the complex and often opaque nature of private medical insurance fee schedules can disincentivize proactive fee management, leading practitioners to accept static rates.

No verified UK data available

• Inefficient resource allocation due to misaligned pricing with service delivery costs
• Increased administrative burden from manual fee adjustments or dispute resolution
• Reduced profitability and eroded margins due to inflation and rising operational costs
• Missed opportunities for revenue growth from new services or market demand
• Perception of unfair pricing if fees are significantly higher or lower than market rates
• Loss of patient trust if pricing appears arbitrary or lacks transparency

What it looks like in practice

• Patients receiving excellent care but paying less than the market rate for comparable services
• Practice profitability slowly eroding despite consistent patient volumes
• Difficulty in investing in new equipment or staff due to stagnant revenue
• Consultants feeling undervalued and overworked due to uncompensated effort