For UK private medical consultants
Patients don't return and don't refer, and it's costing more than you think
A patient who returns and refers others is worth many times the initial consultation. Most private consultants have no system for either. Calculate what better retention would mean for your annual revenue.
Cost of Inaction
Enter your new patients per month, your current and achievable return rates and average patient value. The calculator shows the annual value of stronger patient retention.
How it breaks down
- Annual value of retention & referrals£75,600
Two minutes, no typing, and I read every one myself.

From Paul
Tell me where that £75,600 is coming from, and I'll come back with the three things to fix first.
A few quick questions, about two minutes, and no typing. I read every one myself and reply with the three things costing you most and where I'd start. If it's useful, we talk. If not, you've still got a clear picture.
No obligation, no sales call unless you ask for one, and nothing automated lands in your inbox.
Paul, Solvable
- Patients feeling like a number, not an individual, after their appointment
- Lack of proactive communication regarding next steps, results, or follow-up care
- Patients seeking alternative providers for subsequent needs due to a perceived lack of care or connection
- Low rates of word-of-mouth referrals despite good clinical outcomes
- Increased administrative burden from constantly seeking new patients
- Inefficient use of marketing resources on acquisition rather than retention
- Higher patient acquisition costs impacting profitability
- Reduced lifetime value of patients
- Negative online reviews and word-of-mouth
- Difficulty attracting new patients due to a lack of strong testimonials and advocacy
No verified UK data available
Source: No verified UK data available
Frequently asked questions
Why does this problem persist?
Patient retention and advocacy are driven by the experience outside the clinical encounter, how easy it was to book, how quickly they got their results, whether anyone followed up. Most providers focus entirely on the clinical quality and neglect the surrounding experience.
What is the cost of leaving it unaddressed?
Acquiring a new customer is consistently 5 to 25 times more expensive than retaining an existing one (Yotpo, 2025)
This is exactly what I do with UK private practices. Answer the few questions above and I'll come back personally with where to start. Paul.