For UK HealthTech companies
Your NHS pilot worked, but you can't convert it into a wider rollout
Successful NHS pilots do not automatically become commercial contracts. The transition from pilot to scale requires a different set of conversations, a different commercial model, and a different internal NHS champion. Most HealthTech companies treat scale as a bigger pilot. It isn't.
Cost of Inaction
Enter your target accounts, live deployments today, average contract value, and achievable conversion rate. The calculator shows the annual revenue gap above today's contracts.
How it breaks down
- Current contracted revenue£270,000
- Revenue at target penetration£324,000
Two minutes, no typing, and I read every one myself.
From Paul
Tell me where that £54,000 is coming from, and I'll come back with the three things to fix first.
A few quick questions, about two minutes, and no typing. I read every one myself and reply with the three things costing you most and where I'd start. If it's useful, we talk. If not, you've still got a clear picture.
No obligation, no sales call unless you ask for one, and nothing automated lands in your inbox.
Paul, Solvable
- Pilot success is not packaged as a scalable business case
- The buyer for scale differs from the pilot sponsor
- No funded route from pilot to rollout
- Evidence is not framed for a budget decision
How to fix it
Capture pilot outcomes as evidence a budget holder will act on Identify the route and buyer for a wider rollout, not just the pilot site Build a scale plan with the references and business case it needs
Frequently asked questions
Why does this problem persist?
A successful pilot does not automatically create a case to scale The wider rollout needs budget, evidence, and a different buyer There is no plan to convert the pilot into a contract
This is exactly what I do with UK private practices. Answer the few questions above and I'll come back personally with where to start. Paul.